Syarifah, I., Mawardi, M.K. and Iqbal, M. 2020. THE EFFECT OF ENTREPRENEURSHIP ORIENTATION TOWARD MARKET ORIENTATION AND PERFORMANCE OF SONGKOK MSME IN GRESIK REGENCY. The International Journal of Accounting and Business Society. 28, 2 (Aug. 2020), 65–82. DOI:https://doi.org/10.21776/ub.ijabs.2020.28.2.4.